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Reff & Associates | Deloitte Legal celebrates 20 years through a complex anniversary campaign, which includes business events, innovative formats and diverse video content

16 Iunie 2026   |   R. T.

In its 20 years of activity, Reff & Associates has steadily grown and consolidated its position on the business law market, now reaching 85 lawyers, of which eight partners and as many counsels, and its activity has expanded to 14 practice areas.

 
 

Reff & Associates | Deloitte Legal marks the 20th anniversary of its activity with an anniversary campaign that aims to highlight the evolution of the profession of business lawyer, the transformations in the market, the increasingly complex challenges and the growing stakes of partnerships between law firms and their clients. . . . . . . 

In its 20 years of activity, Reff & Associates has steadily grown and consolidated its position on the business law market, now reaching 85 lawyers, of which eight partners and as many counsels, and its activity has expanded to 14 practice areas. 

In these two decades, the professionals of Reff & Associates have been involved in numerous large-scale projects, counting billions of euros, in multiple practice areas: banking and finance, real estate and complex mergers and acquisitions transactions, antitrust investigations with a major impact in the economy, commercial litigation and large-scale international arbitrations, strategic projects in energy and the public sector, responsible employment practices, high-value tax disputes or innovative projects in technology and cybersecurity. 

The firm's lawyers have also contributed to the development of important legislative initiatives, such as the new Code of Urban Planning, assisted ANAF in the project to modernize the tax audits and have been involved in numerous pro bono actions, such as the support provided to Tășuleasa Social organization, the initiator of the Via Transilvanica project, and to Dăruiește Viață Association for the modernization of the Marie Curie Hospital.

"The passion for law and business, the strategy of building our firm on an international multidisciplinary platform and the privilege of having brought together high-quality people around distinctive values have fueled our growth in these 20 years and give us confidence in the future. Today, when we have one of the largest teams of lawyers in Romania, we feel in our prime, proud of the expertise built through high-impact projects for our clients, colleagues and society. With gratitude to our clients and to the colleagues at Deloitte with whom we work closely on many multidisciplinary topics, I thank my partners and all my colleagues and congratulate them on this journey; we are ready for the upcoming transformations in the profession and business and excited about what we can build in the next 20 years," said Alexandru Reff, Country Managing Partner, Deloitte Romania and Moldova, and one of the founders of Reff & Associates | Deloitte Legal.

The Reff & Associates anniversary campaign starts with a videoconference in which the firm's leaders, together with their guests, leaders from the business and non-governmental sectors, as well as legal professionals, will address topics such as the evolution of the business over the last two decades, key moments that have shaped them as leaders, as well as the authentic impact, which goes beyond the business, and the challenges for the coming decades. The videoconference will be broadcast live on the Facebook page of Reff & Associates | Deloitte Legal.

The campaign will continue with a series of video podcasts featuring experienced professionals representing leading companies in their sectors. The podcasts will combine information about outstanding projects and moments, major changes in legislation and regulatory framework, as well as lessons about maturity and leadership that the guests have learned throughout their careers. The campaign will also include business events, some of them built around innovative formats.

The firm has become a constant presence in international rankings, such as Legal 500, Chambers and Partners and IFLR 1000. For example, in the Chambers and Partners rankings, the corporate and mergers and acquisitions practice was included for 16 consecutive years, the real estate and banking and finance practices for 13 consecutive years, the employment law practice for seven years in a row, and the dispute resolution practice for two consecutive years. The firm is also recognized as a top tier law firm by Legal 500 for ten practice areas, namely real estate and construction (reconfirmed in 2026 as Tier 1, for the ninth consecutive year), banking and finance, commercial, corporate and mergers and acquisitions, dispute resolution, employment, EU and competition, tax litigation, public-private partnerships and procurement, restructuring and insolvency, as well as technology, media and telecommunications.

Beyond its professional activity, Reff & Associates has constantly invested in training new generations of lawyers. For example, more than 280 students have benefited from the nine editions so far of the educational program "Law Is Awesome!", dedicated to students who want to become business lawyers, and some of them have been recruited within the firm.

Reff & Associates | Deloitte Legal, with a team of 85 lawyers specialized in the main areas of practices of business law, is recognized as a leading law firm in Romania for the quality of services and ability to deliver solutions on complex legal matters. The areas of practice include banking and finance, business integrity, capital markets, competition, consumer business and data protection, corporate, commercial and mergers and acquisitions, dispute resolution, employment, energy and environment, insolvency, intellectual property, legal management consulting, public sector and real estate, as well as tax controversy. The firm represents in Romania Deloitte Legal, a global network with more than 3,100 lawyers in 75+ countries.


 
 

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